How to Effectively Message on LinkedIn

Sending messages on LinkedIn is a great way to stay top of mind.

I’ve got some expert tips to share to help your messages become more effective.

Book an Appointment with Me
Connect with Me on LinkedIn

LinkedIn’s messaging feature is one of the most effective ways to stay top of mind with your target market. There are a number of different strategies that I’d like to share with you today to help you use this feature more effectively. Have you noticed that when you click the connections button before your connections actually pop up, all of the info about them shows up? This includes birthdays, anniversaries, and promotions. You can click right there to send a happy birthday greeting, a congratulatory message, and more. Sending one of these messages is a great idea because it lets the person know you’re thinking about them. Make sure to personalize the message so they know that it isn’t some canned response. Include their name and ask them out for a cup of coffee to celebrate.

“

Make sure to personalize each message.

”

When it comes to sending messages to your connections, make sure you have a headline that will catch somebody’s attention. There are several extensions for Google Chrome that will allow you to test your headline and see if it’s good enough to get your message opened. Instead of using the message to try and sell to someone, suggest something that might be of interest to them like an invitation to an event or webinar, or a quick reconnect message to talk about how they have been. Genuine messages usually get genuine responses. I suggest that you make a habit of sending three messages a day to current connections in your network, as well as connecting with people on their anniversaries and birthdays. When you do this on a consistent basis, watch what happens to your business. When you are constantly interacting and providing value, you will see more and more business. If you have any questions for me, don’t hesitate to reach out by giving me a call, sending me an email, or connecting with me on LinkedIn. I look forward to hearing from you soon.